TikTok Adds Footnotes for Context to Enhance Fact-Checking

TikTok recently announced the launch of "Footnotes", a feature that allows users to add contextual notes to videos in an effort to complement existing fact-checking efforts and fight misinformation on the platform.

What is "Footnotes"?

Inspired by similar initiatives from other platforms, such as X’s "Community Notes" (formerly Twitter) and Meta’s community notes, "Footnotes" allows users to add contextual information to videos that may contain misleading or inaccurate information.

How Does It Work?

Eligible users — those over 18, with active accounts for at least six months and no recent violations of community guidelines — can apply to contribute notes. The notes are then evaluated through a voting system from other users, especially those with differing opinions, to assess their usefulness. Notes deemed helpful are publicly displayed on the corresponding videos.

Integration with Professional Fact-Checking

Unlike other platforms that have replaced professional fact-checking with community-based approaches, TikTok has chosen to maintain its network of 20 fact-checking organizations accredited by the International Fact-Checking Network. "Footnotes" works as a complement, offering a hybrid approach that combines professional expertise with community insights.

Implications for Content Moderation

This initiative represents a significant shift in content moderation, promoting a more collaborative and transparent approach. By allowing the community to actively participate in contextualizing information, TikTok aims to increase user trust and improve the quality of content shared.

Final Considerations

The launch of "Footnotes" by TikTok highlights the growing importance of hybrid approaches in fact-checking and content moderation. By combining professional efforts with community participation, the platform aims to strengthen information integrity and effectively combat misinformation.

Fonte: Business Insider

Image credit to Nik on Unsplash